We have worked with almost every department in Whitehall, including key industry regulators, and numerous government agencies. We have investigated a full array of audiences from senior stakeholders through to benefit recipients with complex needs. Whether root and branch redesign of welfare, evaluating a new service model in the tax system, delivering strategic insight for the governments communications plan, or even understanding the changing world of news, our public sector team have a very strong track record of excellence in this fascinating and diverse UK sector.
The Jigsaw difference lies in our unique approach to market research, characterised by a comprehensive understanding of client needs and a commitment to delivering actionable insights. We employ advanced methodologies and stay ahead of industry trends to provide our clients with valuable, data-driven strategies.
We have, and continue to be, long term strategic partners with key departments that are at the heart of the UK government, providing ongoing insight that is shaping strategy and policy, as well as communications and service design.
Through our Whole Conscious approach we understand the psychology and behavior of the citizen and service user and translate this into what matters to our public sector clients
Beyond our core qualitative and quantitative capability our public sector team includes specialist expertise in communications and brand, behaviour change, agile design and co-creation, that along with our experience means we can meet the many exciting research challenges that this sector poses.
Our clients' success stories speak volumes about the impact of our work. We pride ourselves on delivering exceptional service and valuable insights, and there's no better way to showcase this than through the words of those we've had the privilege to partner with.
I have worked with Jigsaw on multiple research projects over several years and it has always been a pleasure. Jigsaw has a very experienced and collaborative team that ensures every project is practical and tailored to our needs. Working with Jigsaw helps us to embed research into our organisation and makes decision-making much easier.
Petra Stockley,
Head of Strategic Insight at First Rate
We have worked with Jigsaw on multiple occasions, and each time, they have exceeded our expectations. One aspect which sets Jigsaw Research apart is their commitment to understanding our unique business challenges. Rather than offering generic solutions, they take the time to tailor their approach, ensuring that the research is directly aligned with our objectives....
Catalina Zaharia,
Customer Experience and Quality Assurance Manager at Cabot
I’ve worked with Jigsaw on a number of complex projects since I took on my current role in 2018/19. They have been consistently brilliant. I have always been really impressed by how thoughtful they are, and their expertise in drawing out the nuanced insight. The team at Jigsaw is also incredibly collaborative – both with me and my team and other research partners – it makes them a real pleasure to work with.
Emma Theedom,
Head of Audiences at BBC
I wanted to thank you and the team for once again facilitating our efforts and making the process so easy. Your support is well noticed and much appreciated by an ever-widening team. Your debrief for this campaign was the best yet – the entire team feeding back very positively. It gave a clear narrative and overall direction for our final published report. I’m already looking forward to the next project we’ll work on together...
Andrew McNair,
Director of Research and Benchmarking at NTT
Working with Jigsaw is an absolute pleasure. They always understand the brief and crucially add value & expertise to every project. I have worked with Jigsaw now in the three different client-side companies because of what they offer as a research agency.
Michael Edwards,
Research & Insight Manager, Legal & General
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